Defying Gravity Branding

We helped gymnastics studio, Defying Gravity, bring their vision to life through a new brand, color palette, and website.
The Defying Gravity logo on top of a faded-out image of buttons with Defying Gravity branding.
Brand elements from Defying Gravity shown on three buttons.

Gymnastics Studio Branding

Defying Gravity originally came to us under a different brand name that they felt they have outgrown. They also had a unique opportunity to refresh entirely due to a significant location move. We were able to help them bring their vision to life through a spanking new brand, color palette, and website. Working with the Defying Gravity team was an absolute pleasure. Seeing their brand evolve and their business grow has been a wonderful experience. We’ve also helped Defying Gravity sort out some new systems organization through Google Workspace and Email setup.

Fun Fact: The owner’s name is Starr, so of course, we had to incorporate that shape wherever we could!

What We Worked On

  • Branding
  • Logo Design
  • Illustration
  • Web Design
  • Web Development