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Website Maintenance: What it is and Why it’s Important

by | Education

What is Website Maintenance?

Website maintenance is like giving your website a little TLC. It’s all about making sure your online space stays in tip-top shape. Imagine you have a cool treehouse; you’d want to check that the ladder is sturdy, the roof isn’t leaking, and there are no sneaky critters living inside. Well, with websites, it’s kind of the same deal! You update content, fix any broken stuff (like links that got lost in the internet jungle), make things load faster, and keep it safe from digital intruders. Neglecting website maintenance is like ignoring that creaky ladder to your treehouse – it could lead to a not-so-great adventure. So, remember, website maintenance is like having a website mechanic on standby (hint: we’re that mechanic), ensuring your online world is a happy and secure place to explore.

Why is Website Maintenance Important?

Website maintenance is super important because it’s like giving your website a shield against the internet’s wild world. Think about it: you wouldn’t leave your treehouse unlocked, right? Well, websites need protection too. Regular maintenance helps keep things running smoothly, like making sure your web pages load fast so visitors don’t get bored and wander off. It also helps you stay in Google’s good books, which means more people can find your treehouse – I mean, website! Plus, it’s a must for squashing those pesky bugs and keeping hackers at bay. So, remember, website maintenance isn’t just about fixing what’s broken; it’s about keeping your online space safe, fun, and ready for visitors to swing by anytime!

How Do I Maintain My Website?

Maintaining your website is as easy as keeping your treehouse awesome! First off, check your content regularly. Make sure it’s fresh and exciting, like adding new trinkets to your treehouse. Hunt down those broken links; they’re like squeaky floorboards that need fixing. Speed things up by optimizing images and files – you wouldn’t want visitors waiting forever to climb up, right? Stay on top of software updates; they’re like your secret password to keep the bad online bugs away. And don’t forget the security guard! Install strong firewalls and security plugins to fend off any digital raccoons trying to break in. Finally, keep an eye on your website analytics to see what’s working and what needs a little extra love. Just like tending to your treehouse, a little regular maintenance goes a long way in keeping your website the coolest spot on the internet!

You can always give the DIY web maintenance route a try if you’d like, instead of hiring an expert, but there are certain pros and cons to each. Want to learn more about the pros and cons of DIY maintenance? Read this blog post.

Let us Put Your Mind at Ease

You want your website (or treehouse) in the best shape it can be. It can be overwhelming to do it all yourself, especially if you aren’t handy in that department.

Luckily, Shanty Town can take everything off your plate so the only thing you have to worry about is the part of your business that you actually like. All that upkeep and dusting of cobwebs is handled by the Shanty Town team, leaving you confident that you’ve got the best website for your business.

laptop on a desk with website pulled up

Shanty Town’s Website Maintenance Plan

Your WordPress website needs regular updates to keep it secure and up-to-date with the latest technology. With the ever-changing tech world, having a knowledgeable support team can save you hours of headaches and frustration. As a busy business owner, you don’t need another task on your to-do list. Pass it off to the pros and we’ll act as your go-to tech support, ensuring your site stays updated, secure, and visually stunning. Our team will keep a watchful eye on your website. Plus, every month, we’ll provide you with a detailed report on any changes we made and a full breakdown of your website’s performance.

Have you ever run into a big oops while editing your site yourself? No need to worry. We keep daily backups of your website, so you’ll never have to start from scratch if any issues arise.

What’s Included?

  • All Plugin Updates
  • Plugin Conflict Resolution
  • Plugin Consulting & Recommendations (if plugins are deprecated)
  • Ensure Site Integrity
  • Website Backups
  • Security Monitoring & Managing
  • Paid Plugin Leasing
  • 15 Minutes of Tech Support or Updates Monthly

Monthly Reporting: Updates, Performance Checking, Security Checking, Uptime Monitoring, Analytics, Link Monitor, WooCommerce (if applicable), SEO Keywords (if requested)

So, What are the Benefits of a Website Maintenance Plan?

  • Security: Keeping your website up-to-date and free of errors helps prevent security breaches, malware attacks, and hacking attempts that can compromise your site and user data.
  • Improved performance: Regular maintenance and updates help ensure your website is running smoothly, loading quickly, and functioning as it should. This can improve user experience and increase engagement on your site. It can’t get any better than that!
  • Enhanced SEO: Regular maintenance can improve your website’s search engine optimization (SEO) by optimizing site speed, fixing broken links, and updating content, therefore boosting your search engine rankings!
  • Cost savings: Regular maintenance can help you identify and address issues early on, potentially preventing more significant and costly problems down the road. Once an entire website breaks down, it’s incredibly hard to put back together.
  • Peace of mind: Knowing that your website is being professionally maintained can give you peace of mind, allowing you to focus on your business and other important tasks. You’ll spend your time doing what you love instead of doing plug-in updates on your computer.

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Price

Our website maintenance plan ranges from $55-$75/month.

More Website Maintenance Packages

We also have several more packages to choose from that will fit your individual maintenance needs.

Website Hosting

What’s Included

  • Dedicated Shanty Town® Server with WP Engine.
  • 1D0GB Storage
  • 50GB Bandwidth/Month
  • Dev & Stagings Environments
  • Latest PHP Version
  • Daily Backups
  • Global CDN (to speed up site serving)
  • Page Performance Insights
  • Automated SSL Certificates
  • Unique Login (if requested)
  • 24/7 Chat & Phone Support Through Our Hosting Partner

Price

Generally, hosting with Shanty Town starts at $65/month and can go up to $500/month depending on the size of your site. Get in touch with us to get a more accurate quote.

Website Content Updates + Tech Support

Example Requests Include

  • Creating new pages or blog posts, content provided
  • Updating the accuracy of content (add or remove)
  • Layout adjustments
  • Modifications to headers or footers
  • Adding, updating, resizing, cropping, or deleting images
  • Adding, updating, or deleting videos
  • Adding, updating, or deleting links
  • Adding, updating, or deleting any files or docs
  • Adding, updating, or deleting products
  • 3rd party app integration questions
  • Emailed tasks, questions answered, training on updating your website

Price

Our tech support package is $100/hour billed in 15-minute increments.

Search Engine Optimization (SEO)

What’s Included

Our team of experts take a deep dive into your current SEO situation. We go through your entire site and then come up with a customized plan to start getting better results. We focus on achieving a higher SEO goal for your business rather than checking things off a to-do list. By strategically incorporating relevant keywords and optimizing your content, you can rise to the top of search engine rankings and make sure that your target audience can find you easily. So don’t let your business get lost in the digital abyss, give it the attention it deserves with the powerful benefits of SEO with Shanty Town Design.

Price

Our SEO package ranges from $1,000-$4,000/month.

Are You Ready to Take the Load of Website Maintenance Off Your Shoulders?

Shanty Town’s reputation is impressive with years of experience and a team that puts their clients first. Let us help you bring your business to the next level, with our amazing services.

Denali

Denali

Denali loves all things social media and is consistently looking for ways to help brands find their unique voice. She is a firm believer that finding your brand voice will help you rank better on search engines and therefore increase your business’s web traffic. She's passionate about creating one of a kind content.

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